It’s the peak through the window. It’s the initial handshake. How good of a first impression are you making?
Take away all the fancy graphics and what’s left? The copy. If done right, it alone can tell your story and provide what your audience wants to know. Now, if you strip away the copy and leave just the graphics, would that tell the full story?
That’s why your online copy must be sharp and to the point. It must communicate who you are and what you have to offer as well as if you were to meet prospective customer in person.
Does your web copy tell your story? Does your web copy set you apart from your competition?
Contact me today for a free site analysis.
SCF wanted copy that separated itself from the competition. The result was copy that as fun, fresh and a tad irreverent. View website