A bit about this project.
Client: GrowthOps.
Project: This was my first ghostwritten piece. I interviewed a thought leader in the emerging field of AI, and asked him how the incorporation of AI into CRM and other service platforms is changing up the game.
Link to work: Check it out here.
Brief: Interview a thought leader in the field of AI. Transform that interview into an article to make it look like it was authored by the expert.
Deliverables: All copy, taglines and captions.
Highlights: Loved the pre-gaming for this exercise - research, prepping questions, conducting the interview then working through the collab to get the final piece published.